THE 7 is the luxury model in the BMW family. In 2020 Dec, brand appoints ViDe team to develop the digital program for visitors O2O experience. Visitors can fill-in the personal information in the website. Then receive the confirmation message, customers can visit the pop-up store venue to activate the program, tablet will show the reward and incentive to customers for redemption.

Client /
BMW HONG KONG

Role /
User Interface & Production
Animation Adaptation
Web HTML Development
Checkpoint Activation Program
WhatsApp Business API
Hardware Rental