BMW

WE ARE M : RACERS WANTED Event Launch – Motion Detection Gaming

BMW appoints ViDe team to develop the digital game experience for the M Series event launch. The digital program will detect the customer’s head to control the car in the game, customers can play the classic game to pass the challenge when customers finish the game and finish the showroom journey, can redeem the souvenirs.

 

Client /
BMW

Role /
Design Adaptation
Unity Programming
Motion Detection programming
Vending Machine programming
Hardware Rental
Venue Technical Support

 

 

More case

NBA House

Buzzer Beater Challenge — Interactive Fan Experience
View Case Study

LA MER

The Concentrate Library Macau — Interactive Skin Discovery Experience
View Case Study

Vacheron Constantin

L'ATELIER 1755 Event — Digital Voice Guide
View Case Study

DFS

First Class Beauty 2026 -Run the Show, Define Your Glow
View Case Study