Estee Lauder

Digital Retailtainment Game for 40th anniversary Pop Up Store

Estee Lauder is a premium skincare brand in the market. Brand agency appoints ViDe team to develop the retailtainment experience for the event launch. We produce a digital touch game experience, guests can touch the screen to control the ingredient icon of the product. Also, we provide a customization eco bag for the guests to tailor-made the bagged graphic as the event gifts.

Client /
Lighting Factory

Role /
User Interface & Production
Unity Game Development
Screen Programming
Hardware Rental
Technical support

Credit /
Project Management –  Oscar Wanla
Design & Program – Nunista Elle
Technical – Ruby Alice Goh


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