Imagine stepping into the vibrant heart of Singapore Changi Airport, where the thrill of duty-free shopping intertwines with the timeless elegance of Elizabeth Arden. In February 2025, Elizabeth Arden unveiled an exclusive “Travel with Arden” Pop-Up Store at The Shilla Duty Free Singapore, transforming the travel experience into a celebration of luxury, beauty, and innovation.

This isn’t just another shopping stop—it’s a journey into glamour. Elizabeth Arden has teamed up with the cutting-edge ViDe Team to bring travelers an interactive augmented reality (AR) photo experience that’s as captivating as it is unique. Picture this: you snap a selfie, and within moments, you’re starring on the cover of an Elizabeth Arden magazine. This seamless blend of technology and sophistication lets you step into the brand’s iconic world, creating a personalized keepsake that’s yours to keep.

But the fun doesn’t end there. You can download your custom magazine cover and share it with friends and followers on social media, letting the Elizabeth Arden experience ripple far beyond the airport. It’s more than a photo—it’s a moment of luxury you can carry with you, a digital memento of your travels wrapped in the brand’s signature red-door charm.

Whether you’re a beauty enthusiast or simply seeking a standout travel memory, the Elizabeth Arden Pop-Up Store at The Shilla Duty Free Singapore delivers. Don’t just shop—immerse yourself in a world where innovation meets elegance, and take home a piece of the glamour in February 2025.