Giorgio Armani Beauty

Armani Box 2019 Shanghai

Armani Box Shanghai launch in 2019 Mid of June. In this year, Loreal Shanghai appoints ViDe team to produce the digital experience with Shanghai Film Festival element in the event.

We apply the digital hard print programming and integrate to Wecaht application in this project for engage the shanghai event guests. Guests can register the RSVP wechat application first and create a unique guest record in event pass apps. When guests go to join the photo taking game, digital hard print and vending machine experience, all the record sync to event pass apps. Also, arrange the server & API integration to support the high event traffic.


Client /
LOreal Shanghai

Role /
User Interface
Animation Production
Hard Print Scanning Development
Web Program Integration
Wechat API Integration
China Server Traffic Management
Installation & Support

Credit /
Account Servicing – Grace Lam
Digital Producer – Nick Chan
Design Production – N Choi
Program Development – Kevin Leung
Event Management & Support – Grace Lam & Nick Chan

Interactive Journey


Event Highlight


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