Hang Seng Bank is one of the famous bank & finance brand in the Hong Kong market. In 2023, brand marketers appoint ViDe team to develop the digital experience to engage the internal employees. We create and produce the full event journey and also deliver brand value through interactive gaming.
Visitors need to touch the mission icon to collect the points, will include the ranking board to show the result
Visitors scan the QR code to browse the website to create the avatar, then will show up the avatar on the large screen as a creative party.
Visitors ride the bike to join the interactive game, We develop a 2-level challenge for visitors to avoid the obstacles, then when visitors arrive at the office and home, can pass the challenge game.
Hang Seng Bank