Hong Kong Jockey Club

Ladies’ Purse Day – Digital AR Whatsapp Sticker Booth

Ladies’ Purse Day is an anniversary event cooperate from Hong Kong Jockey Club(HKJC) and SASA. In 2019, HKJC appoints ViDe team to produce an interactive experience for this event. We produce a digital journey and experience for event guests to experience a joyful and exciting event day.

We set up 3 digital booths in the event venue. Guests can go to the booth for photo taking. Then guests can choose different style sticker to design the photo, fill in the personal mobile number. The program will send out the sticker instantly to the guest’s whatapps account. The digital experience got a great result. over +1,000 guests join the whatapps sticker experience on the event day.


Client /
HongKong Jockey Club

Role /
User Interface Production
HTML Programming
Unity Game Application
Hardware Rental
Event Production

Credit /
Account Servicing – Sophie Yeung
Digital Producer – Nick Chan
Design – N Choi
Program – Nam Chan
Production – Ian Chu
Event Support – Alex Lai


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