LEXUS

Motors Show Digital Experience – RSVP Program with Customization

Lexus is a luxury automobile brand from Japan. In 2021, the brand launch the motors show and agency appoints to develop the RSVP in-apps registration program and customized services to engage the event guests. Customers can register the personal information in the mobile apps then get the confirmation digital pass. When visiting the event venue, display the confirmation for activation. The event also supports customized services for event guests, they can enjoy the personalized gifts as event souvenirs.


Client /
TSA Communications

Role /
User Interface & Production
Program Development
Hardware Rental
Event venue technical support

Credit /
Project Management –  Oscar Wanla
Design & Program – Nunista Elle
Technical – Ruby Alice Goh

 

 

 

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