Louis Vuitton

LVmenss21 Event Launch – Digital Interactive Journey

Louis Vuitton is a luxury fashion brand in the LVMH group. In 2021, the brand appoints the ViDe team to develop the interactive experience for the LVmenSS21 collection launch. LVmenss21 interactive journey has a full launch in the Hong Kong and Paris 2 cities. We produce the RSVP program and 2 interactive experiences for event guests’ activation and engagement, staff will scan the customer’s QR code to record their event attendance status.

Augmented Reality Video Capture
Through our tablet application, event helpers will use the AR tablet application to support the event guests of augmented reality photo capture, then when customers finish the video capture and fill in the email on the tablet form page, the program will send the customize video URL to customers WhatsApp for files update.

Interactive Arcade Game Machine
Custom-made the arcade game machine to deliver the LVmenss21 element to event guests. Guests can engage in the classic arcade game, customers can control the joystick to play the LVmenss21 tetris challenge, the game also has a ranking board to show the event guests game result.

 

Client /
Louis Vuitton Regional & Curious Event

Role /
User Interface & Production
Event RSVP Program
Arcade Game Machine Programming
Augmented Reality Video Capture
Hardware Rental
Machine Production
Regional Technical Support

Credit /
Digital Producer – Nick Chan
Design – Ian Chu
Web Program – Walter Cheung
Game Program – Nam Chan
Production – Anson So

 

 

Interactive Arcade Game Machine

Augmented Reality Video Capture

 

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