Mercedes Benz

EQA Experience Day – Motion Detection Electric Run Gaming

Zung Fu launches the Mercedes-Benz EQA digital activation in 2021, brand appoints ViDe team to develop the interactive experience for EQA experience day in the brand showroom to engage the visitors and deliver the EQA key feature. ViDe team develop the motion detection gaming for EQA model, when guests walk in front of the digital screen, game program will start then guests need to run to activate EQA power charge within 30 seconds when guests finish the challenge, can get the event gifts as souvenirs.

Client /
Zung Fu Hong Kong

Role /
User Interface & Production
Game Program Development
Hardware Rental
Event venue technical support

Credit /
Project Producer – Nick Chan
Design – Ian Chu
Game Program – Nam Chan
Technical Session – Anson So



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