Valmont Group is a Swiss manufacturer and marketer of luxury skincare, makeup, fragrance and hair care products. Brand marketer target to launch the retail innovative activation in channel store and want to deliver the interactive experience to customers for product education and Offline to Online sales conversion.
Thus, Valmont appointed ViDe to have an interactive installation to deliver their products’ information. The metal bottom pad was glued at the bottom of the products. There is a sensor built in the metal pad in order to support the following directions.
Customers can pick up the product in which they are interested in and put it on the screen. Three bubble bottoms will be then shown up. Participants are welcome to press one of the bottom and different information will be shown on the screen. One of the bottom can be pressed to have a detailed description of the product. Participants can then turn the products until the arrowhead icon pointed to another bottom. The bottom with a “Play” icon will display a brief introduction video of the product. After participants having a clear understanding of the product, they can turn the product toward the bottom with a chart icon. This bottom will display a QR code in which participants can scan the QR code to access a shopping page so as to have a purchase.
Client /
Valmont
Role /
User Interface
UX Modelling
Animated Video Production
Unity Application Programming
Hardware Production and Installation
