Estee Lauder

Estee Lauder set up a pop-up store experience at the Macau DFS Four season. They appointed a ViDe team to offer a motion sensor-based interactive display. Visitors could activate a video by waving their hand in front of the motion sensor. This allowed for a hands-free, immersive brand experience. The motion sensor technology was used to engage travelers in a unique and innovative way at the Estee Lauder pop-up.

Brand /
Estee Lauder Travel Retail

Role /
Design Adapation
Program Development
Technical Support