Manchester United

Manchester United x HongKong Jockey Club Virtual Event 2022

Manchester United is a well-known Football Club in the world. In 2022, the brand connect with HKJC to organise the virtual event in online for HKJC VIP members’ engagement. Manchester United and HKJC appoint ViDe team to produce the virtual event and produce the digital experience, we design the full user journey and digital development for event production. 

Premium members can receive the login details by email. Then members can access the virtual event website. In the pre-event stage, members can play the 2 digital football games on the virtual event website, when members finish the challenge, will have the game result and show the ranking on the master board. On the event show day, members can click different virtual event rooms on the website to watch the performance, performance includes the wine tasting, football knowledge sharing and football star live streaming session. Members can engage with the football star on the event website to enjoy the virtual event experience. Finish the virtual event session, members can receive limited souvenirs as event gifts. 

 

Client /
Manchester United & HKJC

Role /
Design & Layout production
HTML Development
Web Game Development
Live-Stream Integration
Event Management
MC & Talent Management
Hardware Rental
Venue Technical Support

Credit /
Creative & Account Servicing – Kelvin Ko
Design – Charlie Hung & Carol Wong
Program – Chris Yip & Katie Chow
Producer – Nick Chan
Event Management – Wilson Chong & Ian Chu

 

 

 

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