Kiehl’s

Made Better Pop-Up Event – Kuala Lumper

Kiehl’s is a premium skincare brand in the LOREAL group. In 2019, the brand launches the Kiehl’s Made Better Pop-Up store in Malaysia Kuala Lumpur. ViDe produce the immersive experience in the pop-up store to deliver the brand element and engaging animation.

Guests can register the personal information in the RSVP platform when finishing the registration process, guests will receive the QR code for event activation. if guests arrive at the event venue and show the QR code, helpers will activate the URL for starting the digital journey.

Immersive Tunnel, guests can walk through the Kiehl’s tunnel, the LED wall will display the brand animation and guests can take the selfie in the immersive tunnel.
Digital Tree Interactive, guests can touch the screen to illustrate the signature, the guest’s digital copy will sync to the Kiehl’s tree. Kiehl’s tree will keep displaying different guest’s signature as a screen saver animation.


Client /

Six Element

Role /
User Interface Production
Animation Adaptation
Touch Based Programming
LED Hardware Rental

Credit /
Project Management -Ruby Alice Goh
Design & Program – Nunista Elle
Digital Producer – Sally Swetlana Soju

 

Immersive Tunnel

 

Digital Interactive

 

Customize Bag

Event Highlight

 

 

 

 

More case

BMW

Full Interactive Experience #MONAT Art of Decoding Launch
View Case Study

Carlsberg Group

Erdinger brand activation launch website 
View Case Study

Rolls Royce

Reward & Buy-Back Program Website
View Case Study

BMW

Full Interactive Experience #MyPassion DETOUR Launch
View Case Study

Contact Us

Keep In Touch!

Any time, Anywhere

ViDe Insight Asia 2017
Copyright © 2017 ViDe Insight Limited. All rights reserved.