MTR Corporation

2021 New Property Showroom Full Immersive Experience

MTR Corporation is the property services provider in the Hong Kong market. In 2021, brand marketers appoint ViDe team to develop the full immersive development for the property showroom experience. Our team develops 4 innovative technology to present the new property feature and highlight in the showroom.

Welcoming Immersive Projection
When visitors arrive at the showroom, will activation the immersive projection and welcoming message to guests to enjoy the new property video and details.
Lighting Control Activation
We build lighting interactive installation in the showroom to present the artistic feature of a new property, visitors can apply the tablet application to activate the lighting effect in the showroom venue.
Animated Interactive Wall
Create the 5m interactive wall to show the animation, visitors can touch different interactive touchpoints to activate the interactive animation.
Multi-Screen Experience and Mirror Kiosk Table
Apply the multi-screen to present the new property floor plan, facilities, specifications, and technical details. Visitors can touch the interactive screen to enjoy the multi-screen experience.

Client /
MTR Corporation

Role /
User Interface & Production
Animation Production
Lighting Interactive & Control Panel Development
Immersive Projection Experience
Interactive Animate Wall
Multi-Screen Interactive
Mirror Table Kiosk
Hardware Purchasing & Installation
Maintenance & Technical support

Credit /
Project Management- Nick Chan
Design & Animation – Ian Chu
Interactive Program – Nam Chan
Technical Installation – Anson So


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