To align with Macan’s dynamic and energetic appearance, ViDe designed an immersive AR filter experience that subvert audiences’ impression on sports cars. An futuristic Instagram filter is therefore designed to perfectly illustrate Macan’s wild kinetic energy. Users can access the AR filter by scanning QR codes inside the showroom. Enjoy interaction with Macan with an AR immersive filter, via selfies or video recording. Notably, to create a comprehensive user journey, our team also developed a collection of instagram stickers personalized designed for Macan. Users can feel free to add stickers on their instagram stories and share it on social media platforms.

Client /
What IF Event

Role /
Animation Production
Facial Recognition
SPARK AR Development